Custom website development vs template website
There are two main ways to develop an eCommerce website – using a template or a custom building. To make the best choice for your business, it is essential to understand the differences and characteristics of each. There is no right or wrong answer to this discussion – what is a success for one online store can be a disaster for another. So the very first step is a good and deep understanding of the business specifications, needs, schedule, type of product, budget and available skills. After deciding what is available and what is required for your business, it’s time to analyze the differences between custom websites and website templates.
The basics of website creation
Sometimes the basics are overlooked. For example, it is common to watch that custom website design versus template involves much more than the user interface. It’s easy to forget that ‘custom design’ also means user interface design, selection of extensions, data structure design and involves building every aspect of a website from scratch. . Using a template automatically resonates with the visual representation, however, templates and frameworks cover both the front-end and the back-end. It is essential to keep this in mind – it can be a deciding factor in strategic decision making.
- Starting a website template is pretty cheap. It’s a good solution for businesses on a tight budget, or those just starting out.
- Since the models cover both the back-end and the front-end, it can be noticeably faster until you get MVP (Minimum Viable Product). Without deviating too much from the most basic models, the website can be built in quite a short time (which always depends on the scale, of course).
- A large number of models are user-friendly. Hiring a technical team is usually still essential, but the skills and number of people are generally lower than in custom construction.
- The most common problem with website templates is that a lot of them can end up looking the same. This happens for a variety of reasons: limited design options available in general, time constraints, less skilled developers. On top of that, there are customization limitations – many models just don’t support certain features. This can include user interface, functionality, responsiveness, and back-end constraints. So, if you are looking for something bespoke and want to flash some unique design solutions, the template might just be the wrong choice.
- Another downside to consider is the restriction on cross-platform availability. Website templates do not have the capability to be supported by all platforms and devices. It is therefore extremely important to know the usage trends of your customers.
- Usually website template platforms allow adding custom extensions and modules. However, this can cause compatibility issues. For example, as model vendors update, they may drop support for modules that are critical to your business.
- Finally, what tends to be a recurring problem with website templates is miscalculating estimates. More often than not, there are several problems in development, which require more time and resources. Since website templates are considered “easier and faster”, a number of pitfalls are overlooked. Ultimately, creating models can be much more expensive and time consuming than you expect.
Custom website creation
- The first thing that stands out about custom websites is unique design and branding. It is the best way to create a special and memorable web space for your business. Personalization will meet all possible business needs, whatever their specificity. Design and functionality can meet the most specific expectations of companies.
- Custom websites can work on as many platforms as you expect. It is possible to test on each platform to ensure proper operation and that no unexpected errors occur. This is to ensure that every feature is supported across multiple platforms / browsers and that users won’t miss a thing when using ‘sub-optimal’ browsers or devices.
- Custom build suggests bringing in as many plugins as needed – for example, security and search engine components are usually imported. However, there is no risk of compatibility issues. In addition, the choice of modules and components is unlimited, which in turn allows for better functionality.
- Custom build saves time in the long run – for example, initial development can lay the groundwork for future business needs or adapt to future scalability changes. In addition, the original developer team will always be available to provide support or maintenance.
- There are two major drawbacks to creating custom sites: cost and time. MVP production will take much longer – but in the future it will pay off with less development effort.
There is time and space for custom websites and template-built sites. If you think the advantages of a custom website over a template outweigh the disadvantages, our tailor-made e-commerce site development the teams are always there to help you.